Thursday, November 20, 2014

RCA Names Jordan Blaugrund VP Digital Marketing

Bruce Houghton/Hypebot

Jordan Blaugrund has been upped to Vice President, Digital Marketing, at RCA Records. Blaugrund previously was of Senior Director of Digital Marketing at the label. In his new role, Blaugrund will oversee all digital marketing initiatives and direct to consumer business for the label. Blaugrund will report to Tom Corson, President & COO, RCA Records and remain in the label’s New York headquarters.

Blaugrund joined RCA in 2003 in the promotion department, where he coordinated video and artist placements on the major video networks. In 2007 he transitioned to digital marketing where he oversaw digital campaigns for a diverse roster of developing and established artists including Justin Timberlake, Foo Fighters, Kelly Clarkson and more. Blaugrund is a graduate of the Stern School of Business at New York University.

Tom Corson Comments: “I couldn't be happier for Jordan to spearhead our digital marketing team with this well deserved promotion. His knowledge and insight will keep RCA and our artists at the forefront in the digital space.” - via Celebrity Access

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